lunch! (laughter) you know whose's not hungry in your old pal remmy counting out in the dumpster. because you gave him your lunch. so the usda which has been setting guidelines for subsidized school lunch force the past, oh, i don't know, 70 years, has, i'm trying to curb what everybody agree says childhood obesity problem changed the last year's school lunch men fru cheese pizza, canned pie nap app-- ian apple, tater tots into whole wheat cheez pizzar, applesauce and low fat milk. oooh. why is this news? >> new guidelines thanks to michelle obama, michelle obama school lunch calorie limits. >> michelle obama nutritional school lunches. >> jon: oh, man, oh, right, that's right. because this isn't really about food or kids.